Thanks to follower Andrew Cheng's email almost a week ago and Basic Nerf's recent coverage of this heads up.
At the 2min 28 mark, we see one of the gamers with what appears to be a live bonafide Nerf Elite Alpha Trooper. I have been in touch with my contact at Argos and await their response.
Speaking of Nerf Elite Alpha Troopers, I should have some news on the UK launch by tomorrow. Expect something good - i'm certainly hoping!